Friday, May 3, 2024
Cold Thermogenesis

Future of Fitness Tech | Featuring Nike Direct, Tonal, and Whoop



The fitness landscape is experiencing a seismic transformation with the help of innovations in integrated fitness technology. In this session, industry experts break down emerging trends and discuss what’s next in the future of fitness.

Featuring:
– Vikas Mehta, CFO at Nike Direct
– Kristen Holmes, VP of Performance Science at WHOOP
– Chris Stadler, Chief Marketing Officer at Tonal

Moderated by Americus Reed II, the Whitney M. Young Jr. Professor, Professor of Marketing at The Wharton School.

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